Emma is a lover of all animals. Her cat Pumpkin enjoys stretching out in the office while mom researches the best information on how to care for their fellow furry friends. Emma’s passion for animals started at a young age. Back then, she dedicated her time to shelters and vet clinics in South Africa. Her enthusiasm for writing and research is behind the most reliable information for pet lovers. She believes in treating animals with the devotion and respect they deserve.
All creatures deserve a healthy and happy life. That’s why we’re dedicated to improving the lives of pets and pet owners worldwide. Our team believes that understanding your furry friend's needs and behavior better will help you enjoy even more the moments you spend together. And we’re here to lend you a paw.